…Why should you have a mission statement? Almost every successful company (ones you have worked for perhaps) has a clearly defined mission statement, and I would argue it’s even more important for each of us to have a personal mission statement.
This holds true even more so for those of us who are self-employed.
This exercise is really simple, albeit profound and very powerful.
All you need to do is fill out the following statement:
My name is ______________, my passion is ______________ and, therefore, my
purpose is ________________.
To make it easier, I’ll give you an example.
My name is Corey Poirier; my passion is speaking to audiences about passion, purpose, legacy and customer service; and my purpose is to inspire, motivate, donate, entertain and educate.
Once I figured this out, my personal (written) mission statement became, “…to be the guy who inspires, motivates, donates, entertains and educates.”…
If you can figure out and fill out this passion + personal mission statement accurately, you’ll spend more time working toward and on your purpose, and the profits, productivity, fulfillment and other benefits will soon follow.